It is important for me to create pieces that have a purpose. I strive to create an interactive experience for the viewer that allows (or requires) them to think differently than usual. The collage work that I made was inspired by Hugh Kretschemer is a photographer and graphic designer from Los Angeles. Kretschemer is recognized for his “endearing use of metaphor, and handcrafted, trick-the-eye elements.” His work is highly conceptual and admirable because almost all of his pieces intrigue the audience and succeed in capturing their attention. It was important to me that each collage incorporated an element of surprise, an element that would force the viewer to look twice and try and figure out exactly what was going on in the image.
Optical illusions prove that our eyes and brain filter and alter reality. They show us that the world is actively constructed by our minds. For my thesis, I wanted to design different types of illusions that force the viewer stop and think about what they are looking at. It was important that each piece either had an element of surprise or a pattern that could be described as mesmerizing.
“Literally,” is a book of common phrases and words depicted as reality. It is filled with visual puns, more specifically literal representations of different terms. For this, I took two to three photographs and photoshopped them together. This forced the viewer to guess the word or phrase they represent.